There is no denying that technology has taken over so many aspects of our lives today. Finding a job using technology is undoubtedly one of them. With the increasing use of electronic and online resumes as well as social networking sites for job sourcing, has the function of a business card gone obsolete?
Not necessarily, according to various research results. Business card printing industries are still going strong amidst the influence of technology and increasing use of online presence for networking. 27,397,260 business cards are produced daily and 13 million set of cards are printed for each professional industry. So no, business cards are not dead. In fact, they are very much alive and kicking.
Here are the reasons why.
Business Cards Promote You and Your Company’s Services
Marketing is important. Having a business card will thus help showcase you as a person as well as your brand or services. It is also a useful way to promote your company, especially for growing businesses and start up companies. This will undoubtedly get your expertise noticed. It will present a good image and impression of the company by highlighting certain quality services that you would like to promote. This will enhance your personal image of a businessman working in a particular company.
Especially for fresh graduates, having a business card is very useful. A nicely designed business card displays your personality and enables you to have an edge over other competitors as well as make up for the lack of career experience. You will be remembered precisely because the design of your business card will attract the attention of potential hiring managers and they will see you as one who has capabilities.
The Old Fashioned Way is Always the Best
Contacts today still demand and expect business cards. They have been around since the 15th century, so this practice won’t be diminishing anytime soon.
Today’s professionals are overwhelmed with emails, online requests and electronic resumes. So stand out from the mass of technology obsessed people by owning a uniquely designed business card. It not only shows your creativity, but also that you are a risk taker and unafraid to do things differently from the others. Additionally, networking using business cards is relatively easy and an affordable approach because you can just whip out that awesome card at any meeting or social function.
Now that you are aware of the importance of business cards, it’s time to start owning one! Here are some tips to make your business card stand out!
Personal Particulars are a Must!
Always include your name, contact information, position, company’s logo as well as your photo. These are the basic elements to your business card. However, you can definitely get creative with them! Instead of just stating them in the card, use colors, graphics and images to make your card visually appealing. After all, it’s all about branding and marketing. The more creative you get, the more impressive you will be in the eyes of the potential hiring managers, investors or whoever that you intend to associate yourself with.
Reach Out To a Wider Audience with Business Cards
If you are smart enough, you will know that business cards are the perfect item to reach out to your hiring managers or potential partners and affiliates both online and offline.
Make use of technology with the help of the business card! Showcase your versatility by including your QR code to your mobile resume on your business card, or a link to your web resume! Your hiring managers will definitely be impressed because they will see you as someone who is innovative and opportunistic, and for all the right reasons!
It’s like having the best of both worlds!
Make use of images, graphics that can grab the attention of hiring managers or whoever that has your card in his/her hand! You can easily find pictures online that are relevant to your expertise or your position in your company. You can even inspire curiosity by providing short and sweet sentences, such as:
“Connect with me via (email address) if you want to talk about the company or recommendation for a great restaurant next time you are in France.”
This will definitely catch the attention of your hiring manager!
Creative Call to Action!
Business cards are a marketing tool. So make use of one to market your products or services. Use humor, witty language, or whatever that will appeal to your target audience! For example:
• If you see a pink balloon,i will give you a 10% discount.
• Get a free pink balloon from (company website) with this coupon code: [pinkballoon]
• Spot a pink balloon in ( ) and let us know at (contact number) to get a free ( )!
Try to make it relevant but at the same time attention grabbing if you don’t want your business card to end up in the trashcan.
Let Style Resumes Design the Perfect Business Card for You!
Now that you know the benefits of owning a business card, why wait? It’s time to start having one if you want to stand out from the rest of the job hungry competitors!
At Style Resumes, we will design the perfect business card that will scream you and display your personality through creative but professional designs! We will also add your very own QR code to the card so that you will have your very own mobile resume as well, and at attractive prices! Or of you prefer an online portfolio, we will simply include a url link on your business card that will direct your hiring manager to your web resume!
Make a lasting impression with Style Resumes!